A training day designed for owners and employees, dedicated to discovering and professionally applying NIKA's Healthy Scalp line.
The course guides participants in understanding the main scalp problems, building personalized rituals, and offering effective and salable wellness services in the salon.
OBJECTIVE
To provide technical and commercial skills to offer targeted and personalized skin treatments, improving service quality, customer loyalty, and salon profitability.
THE PROGRAM INCLUDES:
• Introduction to the Healthy Scalp line.
• NIKA philosophy: healthy scalp, beautiful hair.
• Product presentation: active ingredients, texture, benefits.
• Analysis of the main scalp problems: sensitivity, sebum, dandruff, hair loss.
• Creation of the Healthy Scalp ritual menu.
• Positioning of services in the salon menu: times, prices, communication.
• Diagnosis and choice of the most suitable ritual.
• Step-by-step application of Healthy Scalp treatments.
• Massage techniques and sensory activation.
• Round table: results, sensations, sales strategies.
TYPE: WORKSHOP
DURATION: 1 DAY